SM Investments Corp. said it is experiencing a surge in sales in its fashion retail products as movement restrictions were lifted.
In a statement over the weekend, the company said SM Store’s fashion categories that include clothes, shoes, bag, accessories and beauty, ended the second quarter on a high note, reaching 95 percent of pre-pandemic sales.
“The resurgence of fashion has been driven by more energized spending as the economy reopens. To meet this vibrant demand, we ensure that we provide relevant and up-to-date merchandise and constantly innovate to address the Filipino shopper’s ever-changing needs,” said Dhinno Tiu, SM Retail executive vice president for operations and sales support.
Tiu said with the resurgence of shopping, SM Retail reported a 91 percent increase in profit to P7 billion, while revenues grew 18 percent to”¯P163.7 billion.
