The participation of Philippine coconut exporters in THAIFEX-Anuga Asia 2023 generated a total of $6.9 million in initial export sales.
The five-day trade exhibition was held last May 21 to 27 at Impact Muang Thong Thani Bangkok, Thailand.
Nine coconut exporters and two industry associations showcased their high-value coconut products.
Aside from participating in the expo, the delegation conducted market scanning and store visits in Talaad Thai, the largest wholesale market for the trade of agricultural goods in the Asean region and the Big C Supercenter, which is one of the biggest supermarket chains in Thailand.
The initiative is part of the implementation of the Coconut Farmers and Industry Development Plan and the ARISE Plus Philippines project.
“The Philippines participation in THAIFEX-Anuga Asia served as a gateway to expanding horizons and enhancing the nation’s standing as a dependable and premium source of coconut products. Philippine coconut exporters were able to showcase its high-value coconut products,” said assistant secretary Glenn Peñaranda said.
As one of the premier international trade shows in Asia, the THAIFEX participation has been considered a substantial platform for establishing linkages and increasing the understanding of exhibitors on the demands, and distribution routes that will impact the coconut industry. It also has provided a brand-new perspective on the future of Asia’s food and beverage trends that businesses should look ahead.
