Cebu Pacific (CEB) is optimistic about the continued post-pandemic growth of the local aviation sector despite the current global supply chain and operational challenges facing the industry.
Michael Szucs, CEB chief executive officer, pointed out the factors that put the country in a strategic position to serve more domestic and international passengers.
“The Philippines has a moment here with this young middle class, increasing the wealth of the nation but also wanting to travel. We are strategically placed within the Asean region to be a hub, allowing more connectivity between all the people in this region,” Szucs said at the recent European Chamber of Commerce of the Philippines (ECCP) aviation summit.
“The growth story is impressive and consistent, and the tourism potential here is massive.
This is the moment; this is the opportunity to get back. Now is our time to get back to that pedestal, to that very top,” he added.
CEB’s positive outlook regarding the post-pandemic growth of the local aviation industry reflects the airline’s confidence in the long-term recovery of the sector. The COVID-19 pandemic had a significant impact on the global aviation industry, including in the Philippines, with travel restrictions, reduced demand, and operational challenges affecting airlines worldwide.
With the Philippine aviation industry seen to grow further, CEB vice president for customer service operations Lei Apostol reiterated the airline’s commitment to passengers to provide heightened recovery and ensure safe, reliable, and affordable air travel.
“No success was ever had without putting the customers at the center of the main mission. Our ability to provide the needs of our passengers when looking to maximize the potential growth will be crucial in supporting the industry’s growth,” Apostol said as she highlighted CEB’s initiatives to improve its passenger handling and communications.
Cebu Pacific currently flies to 35 domestic and 24 international destinations spread across Asia, Australia, and the Middle East.
