ARAW Hospitality Group announced a landmark partnership with the National Commission on Indigenous Peoples (NCIP) on September 4, 2023.
A new benchmark has been achieved in the Philippine hospitality industry as the Araw Hospitality Group and the National Commission on Indigenous Peoples (NCIP) have signed a memorandum of agreement (MOA).
The agreement creates opportunities for Indigenous Cultural Communities/Indigenous Peoples (ICCs/IPs) in the locations where Araw Hospitality Group hotels, resorts, and restaurants are situated.
The event’s theme, “A Tapestry of Harmony,” symbolizes the unity and shared vision of a hospitality industry that works toward a more inclusive future for the Philippines’ ICCs and IPs.
The groundbreaking partnership is committed to IPs and ICCs in various aspects. The collaboration is based on a multi-pronged approach, such as livelihood opportunities, fair trade, capacity-building, and nurturing ingenuity.
NCIP Director Glenda Pua expressed her gratitude to Araw Hospitality Group, stating, “We heavily rely on partnerships, and we cannot do it without private sector partners like Araw. They serve as our multiplier in creating more opportunities, eradicating poverty, and promoting the beauty and wonders of indigenous communities.”
Meanwhile, Araw Hospitality Group Chief Executive Officer Jean Henri Lhuillier hopes that Araw Hospitality Group’s partnership with NCIP becomes a symbol for other hospitality institutions to follow.
He explained: “The ICC/IP community is truly the essence of a true Filipino, and I believe that with all our assets spread throughout the country, we can help tell their story and provide a reason why our assets are located there. We will ensure that all our clients who visit our major hotel brands, Lihim, UNWND, and Kommons, learn about the NCIP and the IP communities living in those areas.”
