Philippine exhibitors booked around $300 million in sales at the 2nd China International Import Exposition (CIIE), more than twice the $124 million recorded sales last year.
Top sellers were fresh bananas, pineapples, mangoes and durian; not to be outdone were processed fruits and nuts, and other coconut-based products.
Department of Trade and Industry (DTI) Secretary Ramon Lopez.
led a 139-strong Philippine delegation, with 32 food exhibitors participating this year.
CIIE is the world’s first import-themed national-level expo.
Many Chinese buyers and consumers lined up to try the various food products offered at the Philippine Food Pavilion consisting of 32 exhibitors, including premium tuna products recently launched in the Chinese market by Century Pacific and other products by Philippine global brands such as San Miguel, Monde Nissin, and Fisher Farms.