July 18, 2018, 6:27 pm
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HMD Global celebrates one year as Nokia takes a bite of Oreo

HMD Global, the home of Nokia phones, today celebrates its first birthday. In just 12 months, the start-up has made 12 major announcements, including the introduction of 11 new devices and global partnerships with industry heavyweights such as ZEISS. Throughout this fast-paced period, the home of Nokia phones has been guided and motivated by the enthusiasm of its rapidly expanding fan base.

  With the vision of being truly global from day one, HMD Global released its new portfolio of 6 Nokia smartphones and 5 feature phones across more than 80 markets with activations in 170 countries, delivering websites in 48 languages and setting up solid foundations for future growth.

 Before its anniversary announcement, the company announced it utilization with Android 8.0 called “Oreo” is now available for the Nokia 8. Nokia 8 users can now enjoy a truly pure and secure version of Android Oreo, packed with the latest features to make content creation and sharing even more fun.

“It’s our best intention in HMD Global to continue the legacy that the Nokia brand has established, which is to make sure that we offer only the most innovative mobile technology. Working hand in hand with the top operating system in the world, we are focused on giving our patrons a pure and secure Android experience. We are looking forward to our progressive development in the Philippine mobile industry because of Nokia’s strong brand affinity to the Filipinos,” Shannon Mead, Country Manager of HMD Global Philippines, said.

As this was going on, HMD Global has forged major strategic partnerships with industry leaders, including Nokia, Google, Foxconn and ZEISS. Over the next year, the company’s commitment to those partnerships aims to deliver purposeful innovation to fans and set new standards for what users can expect from a smartphone.

 Demonstrating incredible passion, engagement and enthusiasm for the new portfolio, the response from fans around the world has been humbling. More than a million watched the livestream of the launch of the Nokia 3310 and Nokia 3, Nokia 5 and Nokia 6 at MWC 2017. Online, there have been more than 200 million video views and 87 million website visits over the past year. With a 2.2 million-strong following on Facebook, fans are vocal and engaged.

 “After the amazing year we’ve had, I first want to thank our fans for such an incredible response. Their engagement, enthusiasm and love for our new Nokia phones and what we’re trying to achieve has been the key factor that made each and every major announcement possible. It really demonstrates the value of reaching out to people, building communities and listening to what they want to see in their phones. With the progress we’ve made and the response we’ve received, I know I speak for everyone when I say I’m thrilled to see what 2018 holds for us and our fans,” Florian Seiche, CEO of HMD Global said.

HMD Global now wants to give the ultimate gift back to fans – time. Today marks the start of its ‘Be the Gift’ campaign, bringing people closer together during the festive season in a simple, meaningful way. By leaving the distraction of the smartphone to one side, fans can give their loved ones the greatest gift of all – one that goes beyond a box and a ribbon - the invaluable gift of their personal attention.

 “Since our launch of the Nokia 3, 5, 6 and the Nokia 3310 back in June, the feedback from the dealers and the media locally in the Philippines has been overwhelming, a good surprise to know there is such strong demand for Nokia products. And so we want to make sure that we give the Filipinos the best smartphone experience—as expected from the brand, which for them not only constitutes durability or long battery life but also an emotional connection filled with real-life stories. We want to bring innovation and positive change through the design and overall build of our products because we believe that when technology enhances your life, that’s when it becomes important,” Mead commented.
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