January 22, 2018, 2:02 pm
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1 Philippine Peso = 0.07248 UAE Dirham
1 Philippine Peso = 2.15117 Albanian Lek
1 Philippine Peso = 0.03513 Neth Antilles Guilder
1 Philippine Peso = 0.37432 Argentine Peso
1 Philippine Peso = 0.02466 Australian Dollar
1 Philippine Peso = 0.03513 Aruba Florin
1 Philippine Peso = 0.03947 Barbados Dollar
1 Philippine Peso = 1.63391 Bangladesh Taka
1 Philippine Peso = 0.0315 Bulgarian Lev
1 Philippine Peso = 0.00743 Bahraini Dinar
1 Philippine Peso = 34.55654 Burundi Franc
1 Philippine Peso = 0.01974 Bermuda Dollar
1 Philippine Peso = 0.02619 Brunei Dollar
1 Philippine Peso = 0.13539 Bolivian Boliviano
1 Philippine Peso = 0.06307 Brazilian Real
1 Philippine Peso = 0.01974 Bahamian Dollar
1 Philippine Peso = 1.25863 Bhutan Ngultrum
1 Philippine Peso = 0.19114 Botswana Pula
1 Philippine Peso = 395.1056 Belarus Ruble
1 Philippine Peso = 0.03943 Belize Dollar
1 Philippine Peso = 0.02465 Canadian Dollar
1 Philippine Peso = 0.01899 Swiss Franc
1 Philippine Peso = 11.98717 Chilean Peso
1 Philippine Peso = 0.12629 Chinese Yuan
1 Philippine Peso = 56.09039 Colombian Peso
1 Philippine Peso = 11.14821 Costa Rica Colon
1 Philippine Peso = 0.01974 Cuban Peso
1 Philippine Peso = 1.78074 Cape Verde Escudo
1 Philippine Peso = 0.40983 Czech Koruna
1 Philippine Peso = 3.49517 Djibouti Franc
1 Philippine Peso = 0.12017 Danish Krone
1 Philippine Peso = 0.94356 Dominican Peso
1 Philippine Peso = 2.24754 Algerian Dinar
1 Philippine Peso = 0.25256 Estonian Kroon
1 Philippine Peso = 0.34873 Egyptian Pound
1 Philippine Peso = 0.537 Ethiopian Birr
1 Philippine Peso = 0.01614 Euro
1 Philippine Peso = 0.03952 Fiji Dollar
1 Philippine Peso = 0.01423 Falkland Islands Pound
1 Philippine Peso = 0.01424 British Pound
1 Philippine Peso = 0.08955 Ghanaian Cedi
1 Philippine Peso = 0.95481 Gambian Dalasi
1 Philippine Peso = 177.50149 Guinea Franc
1 Philippine Peso = 0.14478 Guatemala Quetzal
1 Philippine Peso = 4.06335 Guyana Dollar
1 Philippine Peso = 0.15424 Hong Kong Dollar
1 Philippine Peso = 0.4645 Honduras Lempira
1 Philippine Peso = 0.11993 Croatian Kuna
1 Philippine Peso = 1.2536 Haiti Gourde
1 Philippine Peso = 4.98796 Hungarian Forint
1 Philippine Peso = 262.6801 Indonesian Rupiah
1 Philippine Peso = 0.06734 Israeli Shekel
1 Philippine Peso = 1.2595 Indian Rupee
1 Philippine Peso = 23.36688 Iraqi Dinar
1 Philippine Peso = 722.49855 Iran Rial
1 Philippine Peso = 2.02684 Iceland Krona
1 Philippine Peso = 2.44306 Jamaican Dollar
1 Philippine Peso = 0.01395 Jordanian Dinar
1 Philippine Peso = 2.18305 Japanese Yen
1 Philippine Peso = 2.02388 Kenyan Shilling
1 Philippine Peso = 1.36803 Kyrgyzstan Som
1 Philippine Peso = 79.05665 Cambodia Riel
1 Philippine Peso = 8.11131 Comoros Franc
1 Philippine Peso = 17.76199 North Korean Won
1 Philippine Peso = 21.05013 Korean Won
1 Philippine Peso = 0.00592 Kuwaiti Dinar
1 Philippine Peso = 0.01618 Cayman Islands Dollar
1 Philippine Peso = 6.40616 Kazakhstan Tenge
1 Philippine Peso = 163.40439 Lao Kip
1 Philippine Peso = 29.70989 Lebanese Pound
1 Philippine Peso = 3.03631 Sri Lanka Rupee
1 Philippine Peso = 2.51372 Liberian Dollar
1 Philippine Peso = 0.24018 Lesotho Loti
1 Philippine Peso = 0.06017 Lithuanian Lita
1 Philippine Peso = 0.01225 Latvian Lat
1 Philippine Peso = 0.02645 Libyan Dinar
1 Philippine Peso = 0.1822 Moroccan Dirham
1 Philippine Peso = 0.33221 Moldovan Leu
1 Philippine Peso = 0.99072 Macedonian Denar
1 Philippine Peso = 26.54431 Myanmar Kyat
1 Philippine Peso = 47.6416 Mongolian Tugrik
1 Philippine Peso = 0.15887 Macau Pataca
1 Philippine Peso = 6.94691 Mauritania Ougulya
1 Philippine Peso = 0.64535 Mauritius Rupee
1 Philippine Peso = 0.3059 Maldives Rufiyaa
1 Philippine Peso = 14.08092 Malawi Kwacha
1 Philippine Peso = 0.36718 Mexican Peso
1 Philippine Peso = 0.07768 Malaysian Ringgit
1 Philippine Peso = 0.24178 Namibian Dollar
1 Philippine Peso = 7.06532 Nigerian Naira
1 Philippine Peso = 0.6045 Nicaragua Cordoba
1 Philippine Peso = 0.15516 Norwegian Krone
1 Philippine Peso = 2.01397 Nepalese Rupee
1 Philippine Peso = 0.02711 New Zealand Dollar
1 Philippine Peso = 0.00759 Omani Rial
1 Philippine Peso = 0.01974 Panama Balboa
1 Philippine Peso = 0.06337 Peruvian Nuevo Sol
1 Philippine Peso = 0.06241 Papua New Guinea Kina
1 Philippine Peso = 1 Philippine Peso
1 Philippine Peso = 2.17782 Pakistani Rupee
1 Philippine Peso = 0.06737 Polish Zloty
1 Philippine Peso = 110.75588 Paraguayan Guarani
1 Philippine Peso = 0.07183 Qatar Rial
1 Philippine Peso = 0.07523 Romanian New Leu
1 Philippine Peso = 1.11021 Russian Rouble
1 Philippine Peso = 16.49398 Rwanda Franc
1 Philippine Peso = 0.07401 Saudi Arabian Riyal
1 Philippine Peso = 0.15294 Solomon Islands Dollar
1 Philippine Peso = 0.26317 Seychelles Rupee
1 Philippine Peso = 0.13811 Sudanese Pound
1 Philippine Peso = 0.15903 Swedish Krona
1 Philippine Peso = 0.02605 Singapore Dollar
1 Philippine Peso = 0.01423 St Helena Pound
1 Philippine Peso = 0.43825 Slovak Koruna
1 Philippine Peso = 150.5822 Sierra Leone Leone
1 Philippine Peso = 11.09138 Somali Shilling
1 Philippine Peso = 395.67793 Sao Tome Dobra
1 Philippine Peso = 0.17269 El Salvador Colon
1 Philippine Peso = 10.16341 Syrian Pound
1 Philippine Peso = 0.24082 Swaziland Lilageni
1 Philippine Peso = 0.62838 Thai Baht
1 Philippine Peso = 0.04813 Tunisian Dinar
1 Philippine Peso = 0.04392 Tongan paʻanga
1 Philippine Peso = 0.07512 Turkish Lira
1 Philippine Peso = 0.1331 Trinidad Tobago Dollar
1 Philippine Peso = 0.57902 Taiwan Dollar
1 Philippine Peso = 44.22736 Tanzanian Shilling
1 Philippine Peso = 0.56937 Ukraine Hryvnia
1 Philippine Peso = 71.46241 Ugandan Shilling
1 Philippine Peso = 0.01974 United States Dollar
1 Philippine Peso = 0.56325 Uruguayan New Peso
1 Philippine Peso = 160.3513 Uzbekistan Sum
1 Philippine Peso = 0.19686 Venezuelan Bolivar
1 Philippine Peso = 447.97712 Vietnam Dong
1 Philippine Peso = 2.03691 Vanuatu Vatu
1 Philippine Peso = 0.0496 Samoa Tala
1 Philippine Peso = 10.5818 CFA Franc (BEAC)
1 Philippine Peso = 0.05329 East Caribbean Dollar
1 Philippine Peso = 10.49813 CFA Franc (BCEAO)
1 Philippine Peso = 1.92441 Pacific Franc
1 Philippine Peso = 4.9329 Yemen Riyal
1 Philippine Peso = 0.24034 South African Rand
1 Philippine Peso = 102.41761 Zambian Kwacha
1 Philippine Peso = 7.14229 Zimbabwe dollar

Tourism as a success story

DESPITE being unable to hit its primary visitor arrival target, the overall growth of the tourism industry under the leadership of President Aquino is seen as a success story by both the public and private sectors.

Record tourism arrivals have been posted year-on-year, starting 2010, growing at an average rate of 8.25 percent, besting regional and global growth.

Benito Bengzon, undersecretary for tourism planning, said that while the original target of 10-million arrivals will not be achieved this year, the Department of Tourism (DOT) is still glad that it stuck with this ambitious fighting target.

The 10-million arrival goal, backed by the It’s More Fun in the Philippines Campaign, gave the government and private sector a chance to rally behind a fighting target, he said.

“If we had stopped at a much lower figure, then I don’t think it would have that rah-rah campaign. Look at the effect it has had on the Filipinos, there is a greater appreciation for tourism. In that respect, it has really fired up people. Are we below target? I don’t have to answer that. But we have to look beyond the target,” said Bengzon.

Despite only hitting half the goal, international tourist arrivals are still at a new record. It has grown from 3.02-million in 2009 to an estimated 5.2 million visitors in the end of 2015, a big milestone for the local tourism industry.

Domestic tourism also posted aggressive growth, as it exceeded the 2015 target of 51.7 million target in 2014 with 54.6-million travellers.

International tourism receipts have also been enjoying an upward trend, with overall revenues seen at P350.4-million in 2015 coming from 135.5 million at the start of the administration.

These increases in the economic contributions of tourism under the Aquino administration have set a new benchmark for the industry, according to Aileen Clemente, president of the Asean Tourism Association.

“These are the milestones and benchmarks, that we have looked at and they show a success story. Although of course, there is still room for improvement, nobody is ever satisfied. But as far as milestones are concerned, we achieved a lot,” she said.

The growth of the tourism industry in the last five years has surpassed expectations of the private sector, according to Eugene Yap, president of the Hotel and Restaurant Association of the Philippines (HRAP).

“We are very happy with the efforts and the results made by the Aquino administration. This is the first time that the administration was able to bring tourism to one of the forefront priorities of government service,” Yap said. 

Improvement in Travel and Tourism Competitiveness 

Among the major accomplishments the tourism industry garnered in the last five years, is the improvement in the ranking of the Philippines in the Travel & Tourism Competitiveness 2015 report of the World Economic Forum.

Coming from the 82nd place in 2013, the country placed 8 notches higher in the T&T Competitiveness Index. The Philippines ranked 74th out of 141 economies surveyed by the report.

The government’s prioritization of travel, international openness and price competitiveness contributed to the improvement in the country’s ranking.

Still, the Philippines lags behind many of its Asean neighbors, some of which ranked in the top 50. Singapore was ranked 11th, Malaysia, 25th, Thailand 35th and Indonesia 50th.

Safety and security concerns, as well as poor infrastructure, weighed down the country’s standing.

Clemente echoed the findings of the report, saying that lagging infrastructure development, as well as natural and man-made incidents hampered what could have been a faster growth for the tourism industry.

“Our airports and air agreements grew at a slower pace than the growth of tourism. This did hamper growth. If it was aligned by the timeline of the DOT, then we would have hit our targets,” she said.

Under the National Tourism Development Plan

All of the accomplishments made by the tourism industry in the years 2010-2015 all fall under the framework and strategic direction of the National Tourism Development Plan.

This roadmap has been guiding the public and private stakeholders on how to develop a sustainable tourism industry.

“Everything is aligned and part of the blueprint or roadmap for tourism from 2010-2016,” said Bengzon.

The three main strategic directions of the NTDP are: improving international air access and connectivity, development of world class tourism products and destinations and the empowerment of local executives and improving capabilities of the frontliners.

“The government recognized the need to modernize, improve and update the structure and vision of tourism. It progressed much because there was a clear framework that was done to ensure the movement,” said Clemente.

While there was a huge leap in tourism seen during the last five years, all three sources said that past administrations should also be credited in the success the industry has been seeing.

“The previous administrations, from Marcos and Aquino, each one made its own stride for the development of tourism. Aquino revitalized, continued, reassessed and reengineered the whole tourism industry. We have more awareness now than ever before,” said Yap.

Proper planning and development through years spanning different administration has built the tourism industry to what it is today, added Bengzon.

“Whatever successes we have now is a result of what we have built on through the years. When you look at tourism, while we say the benefits can be immediate or faster trickle than other industries, we have to take in mind it takes many years of proper planning and development before you can get to a stage like where we are now,” he said.
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